What is the full form of RCB and what does it have to do with its branding?
What is the full form of RCB and what does it have to do with its branding?
Royal Challengers Bangalore has a strong attachment to its branding, A2. The name reinforces the concept of strength, challenge, and pride with the lion-based logo and the red jersey featuring big letters. This identity has enabled RCB to develop one of the most ardent followers in the IPL.